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Writer's pictureCoby Elimelech

Here’s How A Trade Show Magician Can Create Real Magic!

There is no doubt that trade shows are useful for any business. With the help of trade shows, exhibitors can get more leads, increase brand awareness, build partnerships, analyze current and prospective clients and get involved in networking. All these things will definitely improve any business. The thing is that when exhibitors set their booth on these trade shows, they will notice that they are not alone. There will be dozens of competitors trying to attract visitors. So, how can exhibitors ensure that potential customers are attracted to their trade show booth?


Professional Trade Show Magician Richard Steele


Besides taking care of the look of the booth, creating attractive banner display and choosing a good spot on the floor, you can also attract visitors by making your booth fun. One of the best ways to do this is to hire a Trade Show Magician.


A Trade Show Magician is a type of magician that has some experience in trade shows. They use magic to entertain people, but they also try to learn a few things about the company that hired them. With a professional trade show magician, you can expect to witness many benefits. Now let’s highlight some of the advantages of hiring a trade show magician.

To start with, the biggest advantage of hiring such professional is the fact that they will attract more booth visitors. As we have already mentioned, trade shows have dozens of booths and it is very likely that many of the visitors will skip your booth if they don’t find it attractive for some reason. However, if there is a magician, most of them will stop by your booth. This is exactly what you need because you will get their attention.


Furthermore, a trade show magician is not here only to present his knowledge and skills related to magic. These professionals will also help the visitors learn more about the services and products you are offering. Trade show magicians usually have a script they have to learn and they can definitely present your offer in the best way. It was proven that information provided in a fun and entertaining way is memorized much better by the listeners. This also means that you probably won’t need extra booth staff on the trade show.


Having a trade show magician at your booth will help you improve your brand name and people will easily remember the name of your business once the show is over. This is a simple way to build a bond between your company and prospective clients.


We should not forget that one of the reasons why businesses are present on trade shows is the fact that they can increase their sales directly during this show. If you use the help of a magician, it is very likely that you will increase the amount of leads generated during the show.

Keep in mind that these are only some of the advantages of hiring a trade show magician which means that this is a small investment that definitely pays off.

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